Data Cloud stories

Amperity has debuted an AI Customer Data Agent that turns natural-language prompts into live segments and customer journeys for marketers.

Talkdesk unveils Commerce Orchestration and Consumer Goods Experience Cloud to coordinate AI-driven retail journeys end to end.

University of Nottingham Malaysia debuts NOVA AI assistant to give round-the-clock course and admissions guidance to global applicants.

North Devon Council halves recovery times with Veeam, bolstering cyber resilience and safeguarding public services amid squeezed budgets.

Snowflake will run Google’s Gemini 3 AI models natively in Cortex, keeping enterprise data in-platform while deepening Google Cloud ties.

Flexera snaps up ProsperOps and Chaos Genius to fuse AI-driven automation into a single FinOps suite for cloud and data platform spend.

Snowflake and Anthropic deepen their Claude tie-up with a USD $200m deal to power regulated, enterprise-ready AI agents worldwide.

Cohesity lands Cisco’s FY25 durable growth and AI security prize as partners deepen data protection and launch Gaia on Cisco AI PODs.

Cohesity and Google Cloud have deepened their alliance to fuse AI, cyber defence and data sovereignty across joint products and services.

Cohesity deepens its Google Cloud alliance to boost AI, cyber resilience and data sovereignty for tightly regulated ANZ enterprises.

Martech leaders say CDPs will shift from passive data stores to AI-driven intelligence hubs, uniting personalisation, media and trust.

Amperity debuts AI-powered tools for airlines and hotels, promising real-time personalised offers by unifying fragmented traveller data.

Accenture and Snowflake form a 5,000-strong AI data unit for enterprises, with Caterpillar among early clients and a new global CoE planned.

Snowflake and Anthropic deepen Claude tie-up with a USD $200m deal to push compliant AI agents across Snowflake’s global data cloud.

Snowflake doubles AWS Marketplace sales to top USD $2 billion in 2025, underscoring surging enterprise demand for integrated data and AI tools.

Accenture and Snowflake launch a joint group to fast-track AI adoption, helping global firms transform operations using cloud and data technologies.

Safe Software's FME Remote Engines is now on Snowflake Marketplace, enabling 30% faster data integration and transformation in Snowflake's cloud environment.

TCS and SAP have extended their 20-year partnership with a new five-year deal to boost SAP's cloud and AI transformation initiatives globally.

SAP’s Muhammad Alam says AI delivers true ROI when embedded seamlessly into applications, breaking data silos and enhancing user experiences, not as a standalone application.

Workday has completed its acquisition of AI firm Sana, aiming to unify workplace systems into a single AI-powered interface for improved productivity.