Digital Economy stories - Page 7
Marketers look to generative AI as customer expectations increase: Adobe
Fri, 16th Jun 2023
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cx
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martech
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genai
As demand increases, ANZ marketing professionals look to generative AI for assistance with the workload, creativity, and customer reach.
$20m boost for digital technologies announced
Mon, 16th May 2022
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saas
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ict
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it budget
The government is spending an extra $20m over four years on its plan to transform the digital technologies industry.
Queensland Government appoints Chris McLaren as Chief Customer & Digital Officer
Fri, 25th Mar 2022
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devops
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digital transformation
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cx
The Queensland government has appointed a new Chief Customer and Digital Officer to drive the state's digital economy and improve citizen-centric services.
Salesforce insights show 83% of Aussies digitally unequipped
Fri, 25th Mar 2022
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edutech
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data analytics
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martech
Salesforce report reveals that 83% of Australians don't feel prepared for the digital skills required by modern businesses.
B2B buyers more likely to buy from vendors with digital purchasing channels - report
Thu, 30th Jul 2020
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healthtech
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procurement
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oil and gas
B2B buyers are more likely to purchase from vendors that offer digital self-serve channels, quick responses, and transparent pricing, says PROS.
Asia Pacific economies poised for public cloud boom, says Google Cloud
Thu, 17th Oct 2019
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hyperscale
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public cloud
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cloud services
Public cloud will create more than 1.6 million jobs and contribute US$450 billion to global economies, according to a new Google Cloud report.