Sales stories

Sales teams enter new years blind as quotas arrive late, targets shift faster and AI fails to fix mounting planning and commission chaos.

CFOs shift from hiring to hardware, funnelling bigger budgets into tech, AI and sales while HR, headcount and pay growth lose momentum.

CFOs are funnelling 2026 budgets into tech, AI and sales, while easing back on hiring, HR spending and rapid pay growth.

Wipro launches a unified AI-led model to fuse consulting, transformation and operations across people, finance, supply chain and customer work.

Babeltext enables Shopify merchants to communicate in 195 languages via AI-powered messaging, easing global sales and boosting customer confidence.

Nearly all large US firms use AI, yet only half see widespread benefits as integration and impact measurement remain major challenges.

Plaud launches an omnichannel AI platform providing APIs and SDKs to automate and analyse notetaking across in-person and online business conversations.

LinkedIn now leads B2B ad spend with 39%, delivering a 113% return on investment, outperforming Google and Meta in cost efficiency and sales impact.

Gain Theory's report reveals data-driven creativity can boost ad sales impact by up to 30%, unlocking millions in revenue through AI and analytics.

Fergus has appointed Hugh Walker as Head of Customer Experience to lead customer teams and enhance its job management software platform globally.

DigiCo reports FY25 EBITDA of AUD $99m, outpacing forecasts with strategic certification and growth in Australian and US data centre operations.

SquadStack.ai has launched a voice-first autonomous AI agent to automate sales, doubling lead connectivity and cutting acquisition costs across various industries.

Salesforce launches Agentforce within Revenue Cloud, cutting sales quoting time by 75% and simplifying complex configurations for faster deal closures.

Emergn has named Jaime Ruhl as Chief Revenue Officer to drive global expansion and enhance customer-focused solutions in emerging markets.

Dentsu has integrated in-store eye-tracking data from Co-op Media Network into its tool, enhancing media planning with real-world retail attention insights.

HubSpot has launched a direct ChatGPT connector for CRM insights, enabling users to analyse customer data with natural language queries and no coding.

Businesses adopting AI with hybrid pricing models see subscription growth rates double, outperforming those who do not adjust pricing alongside AI integration.

PPDS has appointed Marco van der Knaap as Global Product Manager for Philips LED displays to boost growth and lead global direct view LED sales.

Manhattan Associates unveils Enterprise Promise & Fulfill, a cloud-native tool enhancing B2B sales and order fulfilment by integrating with existing ERP systems.

OneShot.ai has launched Execution OS, a platform combining AI with human expertise to improve sales and marketing go-to-market strategies.