United Kingdom (UK) stories

BT reshapes top team as Clive Selley moves to lead BT International and Katie Milligan is promoted to chief of Openreach from 2026.

Crimson Education names former New Zealand prime minister Sir John Key chair as it accelerates global expansion and ramps up AI-driven growth.

LoopMe plugs 23m Australian audience profiles into Evorra’s marketplace, enabling AI-powered segment building and activation across channels.

Immediate launches IX, a dedicated experiential agency using its live shows and media brands to create bespoke in-person campaigns for advertisers.

Tokenovate joins the Bank of England’s RTGS Synchronisation Lab to test programmable, tokenised settlement for wholesale markets.

NG Bailey will recruit over 70 apprentices across the UK, offering roles in engineering, building services, facilities and IT.

Yaspa joins UNLV’s new AiR Hub as a founding member, aiming to harness AI and open banking data to bolster safer, more responsible gambling.

ConnectWise appoints Johannes Kamleitner to lead EMEA go-to-market, aiming to accelerate MSP-focused growth across key European regions.

StorMagic names Scott Mann global SVP of sales to turbocharge channel-led expansion in edge and on-site virtualisation worldwide.

AA teams with Multiverse on an AI apprenticeship to upskill staff in everyday roles, aiming to boost planning, efficiency and customer service.

Pulse Advertising has named Paola Nannelli Chief Executive as it steps up UK and US growth plans in the fast-shifting social commerce market.

KPMG wins top-tier SAP strategic partner status to accelerate cloud and AI transformations with a trusted, “AI-first” delivery approach.

Nebula launches an Impact Rewards scheme that ties partner renewal perks to carbon credits, social housing upgrades and service governance.

FiLLi Cafe adopts Oracle NetSuite to streamline finance, inventory and franchise operations as it scales to 100-plus sites in 13 countries.

Addison Lee is training staff in AI and data with Multiverse to cut dead mileage, sharpen forecasting and boost London fleet efficiency.

AI shopping assistants win over UK and US consumers, but most abandon tools instantly when product suggestions feel irrelevant or pushy.

Kalaam adopts Luminance AI to centralise contract data, cut review times and standardise legal work across its Middle East and UK markets.

UK retailers brace for GBP £1.05bn in post-Christmas returns as fashion fit woes, social commerce and ageing habits strain logistics.

Ethique founder Brianne West unveils Incrediballs, plastic-free effervescent tablets aiming to replace bottled soft drinks worldwide.

Australian children spent an average of 132 minutes a day on TikTok in 2025, topping global peers just before the under-16 social media ban.